Side Salad: New Instag7am Logo Just Dropped
August 14, 2026
Good morning from Dieline’s editor-in-chief, Bill McCool. Here’s your daily side serving of design news, short musings, brand stuff, and forgotten ephemera.
Hear me out: this is the collab of the year, and it makes all the sense in the world. It’s just so goddamn trashy and wonderful. Incidentally, my 10-year-old is obsessed with thrift-shop safaris and looking for Juicy stuff, which I genuinely can’t believe (the Juicy stuff, not the thrift-store bit).
This must be a really difficult time for Elon Musk because he seems like the kind of guy who badgers everyone at a gathering to play Cards Against Humanity, which is a few rungs below “Avid Catan Guy.”
It’s me. I’m the Catan guy.
Food Network’s Esther Choid just launched her Korean pantry brand, Sessy. The packaging does its own take on picnic blankets and looks nifty without trying too hard. The soy sauce glow-up is upon us.
They’re enshittfying coffee creamer. International Delight is disgusting, though—just use 2% or half-and-half.
Here’s a little Todd Radom knowledge on the unis the Phillies wore at last night’s Field of Dreams game. My wife got me the hat as an early birthday present, and now I’m of the belief that this should be the official home uniform (or it should replace the City Connect, which I don’t loathe as much as the rest of Philly).
Instagram refreshed its wordmark for the first time in a decade, which somehow doesn’t feel true. Either that or this has been the longest decade ever. Anywho, it’s fine.
Well, if you’re not getting enough slop served to you online or in advertisements, there’s now a 24/7 Roku channel for it.
Cereal boxes were the OG blind box for my generation. Part of me is happy to see this make a comeback, but we all know these are cheaply made plastic toys whose novelty wears off almost instantly and are ultimately bound for a landfill.
Watched Leave Her to Heaven ($5 Criterion DVD on eBay, boi—don’t sleep on owning your movies) the other night, and hoo daddy, it has been a while since I’ve watched a Technicolor movie. It does not disappoint, and even though the courtroom scenes are completely ridiculous, Vincent Price (before he was embodied Vincent Price) is absolutely hamming it up. This is gorgeously shot, dark shit. And if I’m being honest, Danny had it coming.
Make it a TGIF night.
-Bill





